Category: Getting found online

For the Love of God Keep It Simple! It’s easy to provide marketing, sales, and website SEO advice when you are not emotionally invested. I had been building my own company for several months and been searching for an appropriate company name. Like most owners, I thought “Let’s give it meaning, purpose, an identity of who I

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Are the benefits of WordPress enough that a business owner would want to go through the trouble, headaches, and expense to convert a working website over to WordPress? The answer is a surprisingly simple “YES”.  If you have run a website for some time, you are already familiar with the disadvantages of static html pages.

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Making money has never been more important. Proper Search Engine Optimization mixed with a digital marketing plan, including customer search insights and a healthy portion of proper keyword strategy, is our recipe for success at Rich Benjamin & Associates.  Vendors know that the web holds the key to their success.  Unfortunately, the vast majority of said vendors are uneducated in Web and Social

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What is on-page SEO (Search Engine Optimization) anyway? Simply put it is strategic creative copy-writing. Know your product. Know your keywords.  Why know your keywords? Because if you conduct your keyword search properly, it will not only illuminate what your clients are looking for, but it will also tell you how to find them before your competitor. “COME

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Internet Marketing is transforming into a completely new entity with the union of Blogging/WordPress & Social Media leading the way. Everyday in the news we see new ways that social networks have changed the lives of millions of people. If Facebook and Twitter were actual countries, they would be the third and fifth largest in the

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CONTENT & CONVERSATION Content & Conversation are the building blocks to the SEO Puzzle Creating engaging, masterful, and exciting content is the Key Word to the SEO Puzzle. Unfortunately, it is probably the greatest challenge that is faced by today’s SEO (Search Engine Optimization)/Web specialists.  As marketing professionals we have become accustomed to writing pointed sales pitches to

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(SEO) Search Engine Optimization has been a term that has galvanized the Internet marketing community for the past several years. In layman’s terms, SEO is the strategy used to get a web site found and move it up the search rankings. Owners of companies go glassy-eyed for the most part when this term is uttered in their presence.

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