RBA Marketing and Media

Search Engine Optimization

SEO And Your Website

Keywords

RBA Marketing, ressearch and utilize the right keywords for your product or service. Strategically placing them in your pages, in the body, headings, is the cornerstone of excellent SEO - Search Engine Optimization

E-A-T

"Content is King", Google crawls your site and ranks it based on E-A-T, or Expertise, Authoritativeness, & Trustworthiness. RBA Marketing writes copy that reads well and still follows SEO best practices

Images Videos & Graphs

Over 35% of consumers use image and video searches when doing online research to purchase. Strategic use of optimized images, graphs and videos on your website help boost your SEO

Title Tags & Meta Descriptions

Google and other search engines use many elements to determine ranking. RBA Marketing utilize these meticulous SEO practices to grow your web influance.

SEARCH ENGINE OPTIMIZATION

Search Engine Optimization (SEO) is the process of strategically improving a website’s visibility and ranking on search engines. At RBA Marketing & Media, we work with clients of all sizes to create custom SEO plans tailored to their specific needs and goals. The process begins with a client meeting to discuss the website’s objectives. Rather than offering a one-size-fits-all approach, we take the time to research relevant keywords and analyze consumer demand and competition. SEO is both a science and an art, and when done correctly, it can greatly increase website traffic and drive sales..

  • An effective digital strategy starts with an in-depth analysis of the right keywords to target. Through careful research, identifying relevant words that give your product exposure while minimizing competition leads to increased customer visitation and sales potential! Internet Marketing & Search Engine Optimization involves a client meeting to determine specific goals for website optimization; however, opting for cookie-cutter programs without proper customization can be detrimental – so it pays off big time when done correctly.
  • To fully optimize and unleash your businessโ€™s potential online, it is essential to invest in Internet Marketing and Search Engine Optimization. By first having an interactive client meeting that identifies the specific goals for a website you are able to ensure accurate results from more targeted keyword strategies. SEO aspires beyond just being both science and art โ€“ when done properly this practice can exponentially amplify customer visitation traffic – creating viable pathways for effective product sales!